Contextual Targeting for Advertisers
AnyClip’s LuminousX™ Platform allows brands to access and target video content within a walled garden of safe, positive and premium content at scale.
Supplementing user targeting, Brands can select to place ads adjacent to targeted and brand-safe premium content that is perfectly aligned with their brand sentiment and message across all of the websites running AnyClip’s content.
AnyClip’s disruptive Luminous™ engine analyzes and categorizes video by Internet Advertising Bureau (IAB) categories, sentiments, celebrities, brands, and more, while filtering out non-brand safe scenes.
This proprietary content data is then shared with brands, providing an unprecedented level of contextual targeting and content-ad alignment.