In today’s fast-paced digital world, video continues to dominate. With 91% of businesses using video as a marketing tool, we are witnessing an all-time high in its popularity. But not all videos—or video players—are created equal. The demands of publishers, broadcasters, and brands vary significantly based on audience engagement, preferred video formats, personalization needs, and monetization opportunities.
At AnyClip, we know that in a dynamic digital ecosystem, one-size-fits-all video players fall short That’s why we developed a range of lightweight, customizable video players designed to create fast, seamless, and tailored video experiences across web, mobile, and app environments.
The Power of Metadata for Enhanced Engagement
What makes AnyClip’s video players unique is the power of metadata-rich video. By automatically surfacing contextually relevant content from your video library, our players function as built-in recommendation engines. This leads to enhanced audience engagement and retention, as viewers are served content based on actual data—not invasive tracking cookies.
With people watching an average of 17 hours of video content per week, a 61% increase from 5 years ago, ensuring the right audience sees the right content has never been more important.
This metadata-driven approach fuels every AnyClip video experience, from autoplay feeds to editorial curation. Below, we review the full suite of video channels and intelligent players designed to meet your unique goals.
AI-Powered Video Channels
1. Vertical Channel
Your Social Video Feed, Reimagined for the Open Web
Vertical Channels, part AnyClip’s Watch+, is a dynamic vertical video feed, designed to capture attention and drive repeat engagement. It brings the addictive, swipe-through format of social platforms directly to your owned and operated environments, creating a lean-back experience that keeps viewers scrolling and watching. With native support of vertical video formats and direct imports from TikTok and Instagram, it’s perfect for delivering social-style video to your audience while maintaining full ownership and monetization of your content.
2. Watch+
AI-Powered Video On Demand
Watch+ is a powerful AI-driven video hub that transforms your existing content library into a fully searchable, on-demand video experience. Think of it as your personalized YouTube—enhanced with AnyClip’s proprietary AI. From long-form content to live streams to short clips, Watch+ supports both horizontal and vertical formats, helping users discover the content they care about while boosting site engagement, SEO performance, and ad revenue. It’s the ultimate tool for surfacing the right video to the right viewer at the right time.
AnyClip Intelligent Player Types
In addition to full video channels, AnyClip offers a suite of intelligent video players—each designed to deliver the right content experience in the right context.
1. Recommended Video Player
Context-Aware Video Powered by NLP
Our Recommended Video Player is powered by advanced Natural Language Processing (NLP) technology. It scans article pages and matches them with AI-generated video metadata to recommend a playlist tailored to your viewers’ interests. By ensuring contextually relevant content, it increases engagement and encourages users to stay on your site longer.
2. Vertical Video Player
Seamless Video Experiences for Mobile Viewers
The Vertical Player is purpose-built for websites with high mobile traffic, delivering video in the same immersive, scroll-friendly format users expect on their smartphones. As an instream solution, it integrates naturally into any page on your site—whether it’s an article, homepage, or landing page—providing a quick and engaging way to serve vertical video content. With direct imports from TikTok, Instagram, and YouTube Reels, it’s a lightweight, monetizable tool for publishers looking to add visual storytelling across their mobile experience.
3. Stories / RSS Video Player
Short-Form Slideshows for High-Impact Headlines
Short-form content is king, and our Stories/RSS Video Player capitalizes on this trend by delivering an interactive slideshow of images, perfect for top or trending articles. It increases page views and time spent on the site and opens new opportunities for video ads, driving additional revenue.
4. Editorial Video Player
Curated Content, Handpicked by Your Editorial Team
Tailored for editorial teams, this player allows you to hand-pick video content that matches the specific context and tone of your articles. It helps create a cohesive experience that aligns perfectly with the content on the page.
5. Outstream Video Player
Non-Intrusive Video Ads That Monetize Without Disruption
For those looking to monetize their content without disrupting the user experience, the Outstream Video Player is a great solution. It seamlessly integrates video ads within your content, ensuring maximum ad exposure while keeping your audience engaged.
There are 2 different formats to choose from. The Float Player follows the user as they scroll the site, and the Native Outstream can be used to promote additional services, newsletters, or other content on your site while tapping into video revenue.
Native Outsteam Player
Float Player
6. Live Stream Player
Live+ Brings Real-Time Video with Built-In Monetization and Replay Value
Deliver immersive, real-time experiences with interactive features that keep viewers engaged from start to finish. With live chat, video overlays, promotional offers, and targeted pre- and mid-roll ads, Live+ keeps viewers engaged while maximizing every monetization opportunity.
With Life After Live, your live content keeps working for you. Automated tagging transforms broadcasts into enriched, searchable videos that can be repurposed across platforms and formats.
Conclusion
Video is booming. According to WyzOwl’s Video Marketing Statisctcs 2024, 89% of people want to see more videos from brands. As this demand grows, so does the need for video players that serve specific business goals and audience expectations.
At AnyClip, we offer a suite of intelligent, customizable players designed to deliver exceptional viewing experiences—while maximizing engagement, discoverability, and revenue.
Whether you’re a publisher, broadcaster, or brand, AnyClip’s technology is built to power your strategy with speed, precision, and measurable results.
